Club Mocchi Mocchi

This Plush Hits Different

We have to admit, this trendy, super-huggable, and stretchy plush style from Japan was new to us. Featuring iconic and fan-favorite characters from video games and more, Club Mocchi Mocchi is a premium quality that's unlike any other plush. Once we saw the designs and felt the quality for ourselves, we knew this product was going to be popular.

The Right Team for the Job

When Tomy approached us with the task of creating 30s and 15s spots to promote Club Mocchi Mocchi, we knew they’d come to the right place. We drew on our experience in toy commercials to execute a concept that would reach CMM’s target demographic. We even brought in fellow Vat19-er Miles Minnaar to play a role in the opening scene, knowing his personality would be instantly recognizable across the Internet. At the time of writing, the videos have been viewed 3M times on YouTube.

Watch our ad for Club Mocchi Mocchi by Tomy